Animated Explainer Video is the art of using Motion Graphics / Animation to depict or communicate a message. Companies from B2B and B2C segment both are using animated explainer videos to create awareness, drive engagement and influence buyer decision. Animated Explainers may not be cartoony, its not kid stuff. We all have viewed these videos as an audience somewhere or the other, but if you are planning on creating an Explainer Video now this article serves as a good base to highlight examples and suggestions.
Creating a video using animation is a great start. Within this there are a lot of varied outputs that your final video can have. Tips for creating these video are available as Bonus at the end of the article.
TRAQTION OVERVIEW VIDEO
With TraQtion, you can track quality and compliance from the macro to minutiae, anticipate problems and take corrective measures, wherever you are. Working in the cloud, you and your suppliers can access the system anytime, anywhere, so you are always in the loop. TraQtion created this animated explainer video to convey how seamless Quality and Compliance can be. A neatly done video overall.
AHREFS INTRO VIDEO
Ahrefs is a toolset for SEO and marketing. A complete toolset for backlink research, organic traffic research, keyword research, content marketing & more. Ranking websites or webpages is a need today, with Ahrefs its easy to understand what needs to be done. The motion graphic explainer video acts as a quick intro to the tools available and the features.
Here are Some Examples of Professional explainer video examples